What does the topic mean?
The task of an impact asset manager is to decide which investments to invest in or avoid in order to increase the portfolio and therefore the social-ecological impact of his investor.
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Unlock PanoptoThe task of an impact asset manager is to decide which investments to invest in or avoid in order to increase the portfolio and therefore the social-ecological impact of his investor.
The goals of the Nudge are to reduce the complexity of investment decisions in sustainability goals, to create ethical awareness for private investment decisions, and to demonstrate the impact of private investments in order to motivate even more people to make ethical investment decisions.
Limited awareness of sustainable investments and their impacts can lead to unintended disregard in investment decisions
The Attitude Behavior Gap is mainly due to the risk aversion of investors, as uninformed investors often overestimate the risk of sustainable investments while underestimating the return opportunities.
Once the interest in sustainable investments has been awakened, it is difficult for investors to make a decision from the multitude of different options.
Our target group consists of private individuals who are interested in sustainability issues and investing in financial and capital markets. The focus lies primarily on young adults who inform themselves independently and have yet to become active themselves.
By reducing the number of decision alternatives
For the relevance and impact of sustainable investments
By personally committing to personally selected UN Sustainable Development Goals
chris.baumhoeer@stud.hshl.de
iza.stubinski@stud.hshl.de
friederich.bette@stud.hshl.de